Write like this so AI will read it. Because the next person who finds you might not be a person 🤖.
What if your next customer will never use Google to find you, your website, or your socials?
Let that sink in.
They won’t find you on Instagram or chance upon you as they doomscroll through their TikTok FYP.
Instead, they’ll ask ChatGPT for a recommendation and will click on the first name that appears.
So if you want to jump ahead of the curve right now, the only question you should be asking yourself is:
What do I need to do with my content to make sure that when people ask AI for recommendations, AI will mention me?
TL;DR: Want AI to Notice You? Use our S.H.A.R.P. Framework to Make Your Content AI-Ready
The reason you should be using our framework is simply because it taps into how Large Language Models (LLM) AI tools like ChatGPT and Gemini read and synthesize information. The goal isn’t to just be searchable. The goal is to be S.H.A.R.P.!
Using this framework will help you organize your content with the right structure, tone, and links to make sure your online content gets found by AI.
S Start with a summary
H Human-first tone
A Align messaging everywhere
R Readable chunks
P Point your links
S is for Start with a Summary
Before someone scrolls, and before AI starts reading your text, lead with a clear, concise TL;DR. We may have done that above.
A strong opening helps LLMs extract what matters and position you as a trusted source of information. The clearer your setup, the easier it is to share your insights, value, and services.
Try this:
Open with a “What You’ll Learn” or “Why This Matters” box
Use bolded takeaways or bullets to front-load value
Lead with your most helpful idea, not your full backstory
“Start with short, declarative sentences. Bonus if you can bold the key phrase or structure it as a definition.”
– Yoast
H is for Human-First Tone: Use Plain Language
If you want AI to understand you, lose the jargon. No, we are not going to circle back on this at EOW.
The LLM you are using has been trained and optimized for communication in simple human language.
For example, instead of "catalyzing cross-functional synergy," say “helping teams work better together.”. Write like you have auto translate on during the world championship of competitive corporate speak meetings. But seriously, write like you would explain things to your new intern. Or your mother.
Do this:
Use short, clear words. Avoid long, fancy ones
Say exactly what you do, who it’s for, and what changes
Mirror real language from your clients (DMs, testimonials, voice notes)
“Using simple 1- and 2-syllable words and avoiding jargon helps LLMs better understand and relay your content.”
– Talkoot
A is for Align Your Messaging Everywhere
Imagine you renovate kitchens.
Your About page says you design custom kitchens.
Your LinkedIn says you're a renovation expert.
Your Twitter (X) muses about smart home tech.
All of it might be true and kudos to you. But if your messaging isn’t aligned, LLMs won’t know how to categorize you.
Align by:
Using the same key phrases and value prop everywhere
Keeping bios, service blurbs, and speaker one-liners consistent
Reinforcing your niche (e.g. “custom kitchen renovations”) across platforms
“LLMs try to triangulate who you are based on repeated patterns.”
– Penfriend.ai
R is for Readable: Structure Your Stuff in Chunks
Nobody wants to read a long wall of text. And the robot AI who was trained by humans has adopted that quality as well.
LLMs like to see modular content: short paragraphs, clear headings, and small, delicious, tasty insights.
Make your content readable by being chunky:
Break ideas into list items, bullets, or steps
Use headers to guide the narrative
Add a quote or takeaway box at the end of each section
“Use subheadings to divide your points: Make sure each section answers one specific question or explains one concept.”
– Yoast
P is for Point your Links
Want to help AI understand how your ideas connect?
Link them across platforms.
When you point from one post to another, or from a blog to a service page, or from one platform the the next, you build a connection that helps both people and AI see the full picture of what you do.
Point your links with intention:
Use descriptive anchor text (e.g. “our approach to renovating” instead of “click here”)
Reference related blog posts, services, and socials throughout your content
Mirror these connections on your social platforms
“Topic clustering, internal linking, and clear keyword integration help LLMs build understanding and context.”
– SharpNet Solutions
Final Thought: Just Start
Here’s what you can do, today. Pick one post. Or one page. Or one profile. And just start!
Tighten the language. Connect the dots. Say what you actually do, and make it easy to find.
And if you’d like some more help with using AI tools to help you out in your business, let’s talk.
